The Lab designs web systems to increase productivity gains within business to business partnerships. By consulting with their client partners, The Lab identifies areas where transaction costs can be reduced with simple and elegant design. The Lab's systems work to reduce the cost of client acquisition, cut transaction costs, increase employee productivity, improve purchasing pipelines, and improve customer service for their client partners. The Lab also collects and maintains data sets which are maintained for business owners and entrepreneurs looking to add value to their data.
The Lab works with several software developers around the world to provide quality systems to clients. Currently, The Lab operates out of Cairns, NQL and serves organisations in the region, while keeping an eye on opportunities to expand globally.
To provide an affordable and professional environment where entrepreneurs are supported, encouraged and inspired by internal and external communities.